The Blog

Social Bookmarking

• Posted by paulb on February 28th, 2008 filed in Affiliate Marketing, Business, Marketing, Technology

Hey Everyone! First, I would like to use this opportunity to introduce myself – my name is Paul. I’m the new marketing manager at PowWeb. I came on board about a month ago, and it’s been very exciting time for me.

One of my big goals is to revive this blog. I hope it will become a place where you can find the latest news and useful information on a variety of topics related to Web hosting, technology, SEO, marketing and other topics related to the Internet.

Ok, let’s talk Social Bookmarking here! It’s an effective (and simple) tool you can use to attract visitors to your site!

So what is social bookmarking?
Social bookmarking allows you to store your favorite Web pages through a Web site like del.icio.us , Stumbleupon or Digg rather than in a browser. By doing this, you’re able to retrieve your favorite pages from any computer, anywhere and easily share them with friends, family and the community.

Check out this YouTube video on Social Bookmarking

The more people use social bookmarks, the more powerful they become from the marketing point view. And today, more and more people are recognizing and taking advantage of the convenience and power of social bookmarks.

Simple & powerful!
Regardless of the nature of your site, whether it’s commercial or a blog about photography, adding social bookmark links makes it easy for visitors to save and share your content—offering you a powerful marketing tool.

Plus, it’s really easy to integrate. You just insert simple code into you Web page. You can get the script directly from social bookmarking Web sites such as del.icio.us or from third party sites that enable you to link icons from multiple social bookmark service to your Web page, which lets visitors set a public bookmark for your site in a single click.

Be careful…
With that being said, keep in mind it’s a tag-based system. There are no standards for tagging keywords, still you have to make sure you use the right keywords. Avoid tagging with words that have more than one meaning and misspelled words, and be sure your tags are relevant to your site.

On the edge
Still, social bookmarking is quickly moving from the Early Adopters to the general public. Make it easy for folks to bookmark and share information on and about your Web site!